The kickoff of the third annual conference of the Association Noche Latina event - a program that recognizes the fans and NBA players from all over Latin America and the Hispanic communities of the United States - Los Kobe and the Lakers wore jerseys in celebration of their front-running victory over the Grizzlies 99-89 on Tuesday.
Note: DJ Mbenga was also shaken floating wide-brimmed hat. Very spiffy.
Announced in February, Noche Latina frenzy to take place in eight of the top 10 markets in Latin America this season (against four in 2007-08): Los Angeles, Miami, Phoenix, San Antonio, Dallas, Chicago, Houston and New York.
While "Los" uniforms are fashionable, Noche Latina NBA teams will also host the theme stage in activities ranging from Latin music and giveaways to performances, I am not able to go there progress ...
But here's a fun twist: Instead of literally translating the name of the team ( "Los Sols", "Los Espuela" What you), a market survey has apparently concluded that Spanish-speakers in the United States refers to a little differently. The Miami Heat, for example, is called "El Heat", the San Antonio Spurs are "Los Spurs." I'll have to take their word.
Anyway, if you like what you see, Latin nights jerseys, t-shirts, and caps (excluding floating Mbenga's awesome wide-brimmed hat, sorry), are available at the NBAStore.com.
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